---
title: "Series D Startup: 3.2x More Meetings Booked | Humantic AI"
description: "A Series D technology startup booked 3.2x more meetings with Humantic AI: 220% more meetings, 110% more email responses and 24% less research time."
url: https://humantic.ai/library/case-studies/series-d-startup
---

> A Series D technology startup booked 3.2x more meetings with Humantic AI: 220% more meetings, 110% more email responses and 24% less research time.

# How A Series D Startup Booked 3.2x More Meetings With Buyer-First AI

Learn how a Series D startup booked 3.2x more meetings and saved 24% of their research time with Buyer-First AI.

**Industry**

Technology

**Company size**

1,200+ employees

**Sales motion**

Midmarket; Commercial

**Impact area**

Mid Funnel

Download the full PDF

220% Increase in meetings booked

## Humantic AI Impact

- 110% Increase in email response rate
- 24% Time saving during research

## The Challenge

The company’s sales motion often includes displacement of existing competitors. In analyzing their past wins and losses, the company recognized that its sellers weren’t meeting expectations when it came to generating buyer interest through outbound sales.

As the product and market segment matured, the leadership sought to similarly adopt refined sales practices from more established competitors, buyer-first personalization being one of them.

## The Approach

In a strategic move to enhance their sales approach, the company decided to adopt Humantic AI, known for its ability to foster buyer trust. This decision was driven by the firm’s recognition of the critical role first impressions play in generating buyer interest.

To assess the impact of its buyer-first initiative, leadership set up a methodical evaluation strategy.

### How Humantic AI fit in

- The company wanted to leverage an AI solution that seamlessly integrates with its existing tech stack, which was comprehensive.

## The Results

The team noticed that the trust and relationships established by sellers in their first touch often led to wins down the funnel.

## In Their Words

**Amy Niehaus** Sr. Manager, Strategic Accounts

> “I was able to understand my buyer’s personalities when I was running discovery calls and that actually sped up the conversation considerably!”

## About Humantic AI

Humantic AI is a Buyer Intelligence platform for sales, marketing and go-to-market teams of any size, so sellers know their buyer before they speak to them.

**Account Intelligence**

[Account Research Agent](https://humantic.ai/account-research-agent)

**People Intelligence**

[People Research Agent](https://humantic.ai/people-research-agent)

**Visitor Intelligence**

[Visitor ID](https://humantic.ai/visitor-id)

**Intent Intelligence**

[Intent Scoring](https://humantic.ai/intent-scoring)

They work together with Buyer Signals, Data Streams, Context Enrich and the HumanMail Agent, in the web app, the API and the MCP.

Customers report an average 109% increase in qualified pipeline, 16.2% higher closed revenue and 36% faster deal velocity. Humantic AI is a Gartner Cool Vendor in AI-Led Sales (2024).

Download the full PDF [All case studies](https://humantic.ai/library/case-studies)

## More Customer Stories

- [1 year How A Leading Consulting Firm Built Humantic AI Into Its Analytics Platform To Accelerate Sales For Fortune 100 Clients Read the story](https://humantic.ai/library/case-studies/leading-consulting-firm)
- [22.5% How Domo Closed 22.5% More Deals With Humantic AI Read the story](https://humantic.ai/library/case-studies/domo)
- [$26M How A Fortune 50 Company Built $26M Additional Pipeline In 45 Days Read the story](https://humantic.ai/library/case-studies/fortune-50-company)

## Related pages

- [Account Research Agent](https://humantic.ai/account-research-agent)
- [People Research Agent](https://humantic.ai/people-research-agent)
- [Visitor ID](https://humantic.ai/visitor-id)
- [Intent Scoring](https://humantic.ai/intent-scoring)
- [All case studies](https://humantic.ai/library/case-studies)
- [1 year How A Leading Consulting Firm Built Humantic AI Into Its Analytics Platform To Accelerate Sales For Fortune 100 Clients Read the story](https://humantic.ai/library/case-studies/leading-consulting-firm)
- [22.5% How Domo Closed 22.5% More Deals With Humantic AI Read the story](https://humantic.ai/library/case-studies/domo)
- [$26M How A Fortune 50 Company Built $26M Additional Pipeline In 45 Days Read the story](https://humantic.ai/library/case-studies/fortune-50-company)