---
title: "Sales Methodology Playbooks | Humantic AI"
description: "Sales methodology playbooks from Humantic AI, each paired with buyer intelligence for every step of the sale."
url: https://humantic.ai/library/methodology
---

> Sales methodology playbooks from Humantic AI, each paired with buyer intelligence for every step of the sale.

# Library

[All 36](https://humantic.ai/library) [Featured 4](https://humantic.ai/library/featured) [Case Studies 11](https://humantic.ai/library/case-studies) [Whitepapers 2](https://humantic.ai/library/whitepapers) [Videos 20](https://humantic.ai/library/videos) [E-Books and Guides 3](https://humantic.ai/library/ebooks-and-guides) [Methodology 0](https://humantic.ai/library/methodology)

## Featured

[!\[Results Book: Real Customer Stories of Humantic AI’s Impact - Download Today\](https://media.humantic.ai/img/Humantic_AI_Result_Book.png)](https://humantic.ai/library/case-studies/results-book)

Case Study

### [Results Book: Real Customer Stories of Humantic AI’s Impact - Download Today](https://humantic.ai/library/case-studies/results-book)

Sales AI Customer Stories Sales Velocity Revenue Growth

Buyer Intelligence empowers sellers to deeply understand buyers, build stronger relationships, boost deal closures, and drive higher revenue growth. The Results Book captures these real customer success stories. Download now!

[Learn More](https://humantic.ai/library/case-studies/results-book) Download

[!\[What Do Top CROs Recommend for Sales Growth?\](https://i.ytimg.com/vi/mXMNAaSwu6E/hqdefault.jpg)](https://youtu.be/mXMNAaSwu6E)

Video

### [What Do Top CROs Recommend for Sales Growth?](https://youtu.be/mXMNAaSwu6E)

Results Summer of Humannovation

Sales leaders on how Buyer Intelligence changed the way they prepare for calls.

[Watch Video](https://youtu.be/mXMNAaSwu6E)

[!\[How AI Is Changing B2B Sales Prep: 12 Launches in 77 Seconds\](https://humantic.ai/v2/posters/launches-77s.webp)](https://youtu.be/M-cOOxklfkI)

Video

### [How AI Is Changing B2B Sales Prep: 12 Launches in 77 Seconds](https://youtu.be/M-cOOxklfkI)

Product Buyer Intelligence

Every Humantic AI launch of the year in 77 seconds: Account, People, Visitor and Intent Intelligence.

[Watch Video](https://youtu.be/M-cOOxklfkI)

[!\[An Introduction to DISC Selling\](https://media.humantic.ai/img/An%20Introduction%20to%20DISC%20Selling.png)](https://media.humantic.ai/resources/Humantic%20AI%20-%20An%20Introductions%20to%20DISC%20Selling%20ebook.pdf)

Ebook

### [An Introduction to DISC Selling](https://media.humantic.ai/resources/Humantic%20AI%20-%20An%20Introductions%20to%20DISC%20Selling%20ebook.pdf)

DISC selling Personality in sales Ebook

A no-frills guide to understanding and leveraging personality types. Grab your copy, and start selling the way your buyers like to be sold to!\\n Also includes 7 actionable cheat-sheets.

[Learn More](https://media.humantic.ai/resources/Humantic%20AI%20-%20An%20Introductions%20to%20DISC%20Selling%20ebook.pdf) Download

Read the proof, then see it on your own deals.

[Start free trial](https://app.humantic.ai/?utm_source=website&utm_content=library-methodology#/account-intelligence) [Book a demo](https://humantic.ai/start/demo)

## Case Studies

![Results Book: Real Customer Stories of Humantic AI’s Impact - Download Today](https://media.humantic.ai/img/Humantic_AI_Result_Book.png)

Case Study

### Results Book: Real Customer Stories of Humantic AI’s Impact - Download Today

Sales AI Customer Stories Sales Velocity Revenue Growth

Buyer Intelligence empowers sellers to deeply understand buyers, build stronger relationships, boost deal closures, and drive higher revenue growth. The Results Book captures these real customer success stories. Download now!

Learn More Download

![How A DevSecOps Platform Leader Saw A 49% Uplift in Meetings Booked](https://media.humantic.ai/resources/Gitlab.png)

Case Study

### How A DevSecOps Platform Leader Saw A 49% Uplift in Meetings Booked

Buyer Intelligence Buyer-First People Intelligence For Sales Email Personalization

Learn how a DevSecOps Platform saw a 49% uplift in meetings booked and 58% positive conversation with Buyer-First AI.

Learn More Download

![How A Fortune 50 Company Built $26M Additional Pipeline In 45 Days](https://media.humantic.ai/resources/Fortune50.png)

Case Study

### How A Fortune 50 Company Built $26M Additional Pipeline In 45 Days

Fortune 50 Pipeline Growth Buyer Intelligence Personalization

Learn how a Fortune 50 company built a $26 million additional pipeline and saved 41% of research time within 45 days of using Humantic AI.

Learn More Download

![How A Fortune 20 Company Built A $60M Additional Pipeline In 30 Days](https://media.humantic.ai/resources/Fortune20.png)

Case Study

### How A Fortune 20 Company Built A $60M Additional Pipeline In 30 Days

Fortune 20 Pipeline Growth Buyer Intelligence Authentic Personalization

Learn how a Fortune 20 company built a $60 million additional pipeline and saved 33% of research time within 30 days of using Humantic AI.

Learn More Download

![How A Fortune 10 Company Saw A 6.2% Lift In Customer Engagement](https://media.humantic.ai/resources/Fortune10.png)

Case Study

### How A Fortune 10 Company Saw A 6.2% Lift In Customer Engagement

Fortune 10 Pipeline Growth Buyer Intelligence Buying Committee Maps

Learn how a Fortune 10 company saw their median Customer Engagement Score (CES) lift up by 6.2% using Humantic AI.

Learn More Download

![How A Publicly Listed BPS Company Accelerated Revenue With Buyer-First AI](https://media.humantic.ai/resources/BPSFirstSource.png)

Case Study

### How A Publicly Listed BPS Company Accelerated Revenue With Buyer-First AI

Deal Acceleration Buyer-First Personalization Inside Sales

Learn how a publicly listed Business Process Services company accelerated revenue with Buyer-First Selling using Humantic AI

Learn More Download

![How A Series D Startup Booked 3.2x More Meetings With Buyer-First AI](https://media.humantic.ai/resources/SeriesD.png)

Case Study

### How A Series D Startup Booked 3.2x More Meetings With Buyer-First AI

Buyer Intelligence Buyer-First People Intelligence For Sales Email Personalization

Learn how a Series D startup booked 3.2x more meetings and saved 24% of their research time with Buyer-First AI.

Learn More Download

[!\[How Domo closed 22.5% more deals with Humantic AI.\](https://media.humantic.ai/img/DOMO.png)](https://dev.humantic.ai/library/case-studies/domo)

Case Study

### [How Domo closed 22.5% more deals with Humantic AI.](https://dev.humantic.ai/library/case-studies/domo)

Business Intelligence firm People Intelligence for sales Improved win rate

Learn how Domo, a Nasdaq listed Data Experience platform, drastically improved its down-the-funnel metrics and win rates using Buyer Intelligence by Humantic AI.

[Learn More](https://dev.humantic.ai/library/case-studies/domo) Download

[!\[How The World's Most Valuable FinTech Firm Pioneered Personalization At Scale\](https://media.humantic.ai/img/fintech-firm-thumbnail.png)](https://dev.humantic.ai/library/case-studies/most-valuable-fintech-firm)

Case Study

### [How The World's Most Valuable FinTech Firm Pioneered Personalization At Scale](https://dev.humantic.ai/library/case-studies/most-valuable-fintech-firm)

Sales Velocity Personalization At Scale New Market Acquisition

By leveraging People Intelligence for its outbound sales motion, the company shortened its sales cycle by 36% and accelerated its new-market expansion.

[Learn More](https://dev.humantic.ai/library/case-studies/most-valuable-fintech-firm) Download

[!\[How A Leading Consulting Firm Leverages Humantic AI To Accelerate Sales For Its Fortune 100 Clients\](https://media.humantic.ai/img/consulting-firm-thumbnail.png)](https://dev.humantic.ai/library/case-studies/leading-consulting-firm)

Case Study

### [How A Leading Consulting Firm Leverages Humantic AI To Accelerate Sales For Its Fortune 100 Clients](https://dev.humantic.ai/library/case-studies/leading-consulting-firm)

Fortune 100 Consulting Firm Deal Pursuit

Learn how Sales 2.0, a sales acceleration initiative by the legendary consulting firm, delights enterprise clients with valuable buyer insights using People Intelligence.

[Learn More](https://dev.humantic.ai/library/case-studies/leading-consulting-firm) Download

[!\[How JK Moving Services Increased Sales By 20% Using Buyer Intelligence\](https://media.humantic.ai/img/jk_moving_thumbnail.jpg)](https://dev.humantic.ai/library/case-studies/jkmoving)

Case Study

### [How JK Moving Services Increased Sales By 20% Using Buyer Intelligence](https://dev.humantic.ai/library/case-studies/jkmoving)

Inside Sales People Intelligence for sales Increased deal size

Learn how the largest moving company in North America used Humantic AI to increase sales by more than 20% within a month of adopting the platform.

[Learn More](https://dev.humantic.ai/library/case-studies/jkmoving) Download

## Whitepapers

[!\[The Role and Impact of Personality in Sales\](https://media.humantic.ai/img/whitepaper_2_thumbnail.png)](https://media.humantic.ai/resources/Humantic%20AI%20-%20Role%20and%20Impact%20of%20Personality%20in%20Sales.pdf)

Whitepaper

### [The Role and Impact of Personality in Sales](https://media.humantic.ai/resources/Humantic%20AI%20-%20Role%20and%20Impact%20of%20Personality%20in%20Sales.pdf)

Research Paper Psychometrics Personality In Sales Results Book

A Whitepaper that examines the role and impact of personality in sales, authored by researcher Dr. Daniel Cahmen

Download

[!\[How Humantic AI Works\](https://media.humantic.ai/img/Humantic-AI-Whitepaper-Thumbnail.png)](https://media.humantic.ai/resources/How%20does%20Humantic%20AI%20work.pdf)

Whitepaper

### [How Humantic AI Works](https://media.humantic.ai/resources/How%20does%20Humantic%20AI%20work.pdf)

Methodology Artificial Intelligence Psycholinguistics Computational Psychometry

A whitepaper that explains the science and technology behind Humantic AI in easy to understand language

Download

## Videos

[!\[Sales leaders on how Buyer Intelligence changed the way they prepare for calls.\](https://i.ytimg.com/vi/mXMNAaSwu6E/hqdefault.jpg)](https://youtu.be/mXMNAaSwu6E)

Videos

### [What Do Top CROs Recommend for Sales Growth?](https://youtu.be/mXMNAaSwu6E)

Results Summer of Humannovation

Sales leaders on how Buyer Intelligence changed the way they prepare for calls.

[Watch Video](https://youtu.be/mXMNAaSwu6E)

[!\[Every Humantic AI launch of the year in 77 seconds: Account, People, Visitor and Intent Intelligence.\](https://humantic.ai/v2/posters/launches-77s.webp)](https://youtu.be/M-cOOxklfkI)

Videos

### [How AI Is Changing B2B Sales Prep: 12 Launches in 77 Seconds](https://youtu.be/M-cOOxklfkI)

Product Buyer Intelligence

Every Humantic AI launch of the year in 77 seconds: Account, People, Visitor and Intent Intelligence.

[Watch Video](https://youtu.be/M-cOOxklfkI)

[!\[Mark Foley, VP Global Accounts at Sandler, on putting Buyer Intelligence to work.\](https://i.ytimg.com/vi/E2exwIqpbgg/hqdefault.jpg)](https://youtu.be/E2exwIqpbgg)

Videos

### [Mark Foley, Sandler: Using Humantic AI for Buyer Intelligence](https://youtu.be/E2exwIqpbgg)

Customer story Sandler

Mark Foley, VP Global Accounts at Sandler, on putting Buyer Intelligence to work.

[Watch Video](https://youtu.be/E2exwIqpbgg)

[!\[Clint Babcock, Sales Leader at Sandler, on how Buyer Intelligence lifts connect and close rates.\](https://i.ytimg.com/vi/r1d3mDfgCQo/hqdefault.jpg)](https://youtu.be/r1d3mDfgCQo)

Videos

### [Clint Babcock, Sandler: Connect and Close Rates](https://youtu.be/r1d3mDfgCQo)

Customer story Sandler

Clint Babcock, Sales Leader at Sandler, on how Buyer Intelligence lifts connect and close rates.

[Watch Video](https://youtu.be/r1d3mDfgCQo)

[!\[Michael Norton, EVP Enterprise at Sandler, on how accurate the buyer profiles are.\](https://i.ytimg.com/vi/CxSoiMTRWCk/hqdefault.jpg)](https://youtu.be/CxSoiMTRWCk)

Videos

### [Michael Norton, Sandler: How Accurate Is Humantic AI?](https://youtu.be/CxSoiMTRWCk)

Customer story Sandler

Michael Norton, EVP Enterprise at Sandler, on how accurate the buyer profiles are.

[Watch Video](https://youtu.be/CxSoiMTRWCk)

[!\[The results Humantic AI customers have measured, in their own numbers.\](https://i.ytimg.com/vi/2hRwkrokiNg/hqdefault.jpg)](https://youtu.be/2hRwkrokiNg)

Videos

### [Claims Are Easy. Evidence Is Harder.](https://youtu.be/2hRwkrokiNg)

Results Proof

The results Humantic AI customers have measured, in their own numbers.

[Watch Video](https://youtu.be/2hRwkrokiNg)

[!\[Every Account Research Agent account report now comes with a one-page visual, ready before the call.\](https://i.ytimg.com/vi/28v47t5SPHM/hqdefault.jpg)](https://youtu.be/28v47t5SPHM)

Videos

### [Introducing Report Infographics in Agent Miia](https://youtu.be/28v47t5SPHM)

Account Research Agent Summer of Humannovation

Every Account Research Agent account report now comes with a one-page visual, ready before the call.

[Watch Video](https://youtu.be/28v47t5SPHM)

[!\[Account Research Agent keeps watching the accounts you research and flags the trigger events that matter.\](https://i.ytimg.com/vi/6fsIhcHv6Oo/hqdefault.jpg)](https://youtu.be/6fsIhcHv6Oo)

Videos

### [Signals in Agent Miia: Your Reports Just Got a Heartbeat](https://youtu.be/6fsIhcHv6Oo)

Buyer Signals Summer of Humannovation

Account Research Agent keeps watching the accounts you research and flags the trigger events that matter.

[Watch Video](https://youtu.be/6fsIhcHv6Oo)

[!\[Who visited your site, how they buy, and a personalized email ready to send.\](https://i.ytimg.com/vi/VpVJSuGZIPY/hqdefault.jpg)](https://youtu.be/VpVJSuGZIPY)

Videos

### [Introducing Vidar: Visitor Intelligence](https://youtu.be/VpVJSuGZIPY)

Visitor ID Summer of Humannovation

Who visited your site, how they buy, and a personalized email ready to send.

[Watch Video](https://youtu.be/VpVJSuGZIPY)

[!\[Buyer Intelligence inside Claude, Cursor or any compatible AI agent.\](https://i.ytimg.com/vi/SKPwT6etc7E/hqdefault.jpg)](https://youtu.be/SKPwT6etc7E)

Videos

### [Introducing Humantic AI MCP: Buyer Intelligence for Your AI Agent](https://youtu.be/SKPwT6etc7E)

MCP Summer of Humannovation

Buyer Intelligence inside Claude, Cursor or any compatible AI agent.

[Watch Video](https://youtu.be/SKPwT6etc7E)

[!\[The full buying committee in every Account Research Agent report, with verified contact details for each stakeholder.\](https://i.ytimg.com/vi/dOPPdcrrCgI/hqdefault.jpg)](https://youtu.be/dOPPdcrrCgI)

Videos

### [Agent Miia + Apollo: Go Deeper Into Your Buying Committee](https://youtu.be/dOPPdcrrCgI)

Account Research Agent Summer of Humannovation

The full buying committee in every Account Research Agent report, with verified contact details for each stakeholder.

[Watch Video](https://youtu.be/dOPPdcrrCgI)

[!\[4 sales leaders, now part of your Humantic AI plan.\](https://i.ytimg.com/vi/amhRXtRgGlI/hqdefault.jpg)](https://youtu.be/amhRXtRgGlI)

Videos

### [Introducing the Sales Excellence Council](https://youtu.be/amhRXtRgGlI)

Sales Excellence Council Summer of Humannovation

4 sales leaders, now part of your Humantic AI plan.

[Watch Video](https://youtu.be/amhRXtRgGlI)

[!\[Active, research and market intent on every account report.\](https://i.ytimg.com/vi/ETb4K7IGmCI/hqdefault.jpg)](https://youtu.be/ETb4K7IGmCI)

Videos

### [Introducing Intent Intelligence](https://youtu.be/ETb4K7IGmCI)

Intent Intelligence Summer of Humannovation

Active, research and market intent on every account report.

[Watch Video](https://youtu.be/ETb4K7IGmCI)

[!\[Emails that start from the buyer’s profile, so each one reads like it was written for one person.\](https://i.ytimg.com/vi/lyJcFYF0WDI/hqdefault.jpg)](https://youtu.be/lyJcFYF0WDI)

Videos

### [Introducing Agent Emi: Email Written for the Buyer](https://youtu.be/lyJcFYF0WDI)

HumanMail Agent Summer of Humannovation

Emails that start from the buyer’s profile, so each one reads like it was written for one person.

[Watch Video](https://youtu.be/lyJcFYF0WDI)

[!\[A full rewrite of the app and the codebase underneath it. New design, same intelligence.\](https://i.ytimg.com/vi/7UD2RAODIHs/hqdefault.jpg)](https://youtu.be/7UD2RAODIHs)

Videos

### [We Tore Our App Apart and Rebuilt Every Line: Humantic AI V2](https://youtu.be/7UD2RAODIHs)

Humantic AI V2 Summer of Humannovation

A full rewrite of the app and the codebase underneath it. New design, same intelligence.

[Watch Video](https://youtu.be/7UD2RAODIHs)

[!\[Usage, licensed and hybrid. 3 ways to buy, all live now.\](https://i.ytimg.com/vi/CWHlKUlz69I/hqdefault.jpg)](https://youtu.be/CWHlKUlz69I)

Videos

### [More Flexibility, More Choice: Humantic AI Pricing Update](https://youtu.be/CWHlKUlz69I)

Pricing Summer of Humannovation

Usage, licensed and hybrid. 3 ways to buy, all live now.

[Watch Video](https://youtu.be/CWHlKUlz69I)

[!\[A step-by-step walkthrough of your first Account Research Agent report.\](https://i.ytimg.com/vi/Rpt-6wwmN9c/hqdefault.jpg)](https://youtu.be/Rpt-6wwmN9c)

Videos

### [How To Generate Your First Account Research Report Using Miia](https://youtu.be/Rpt-6wwmN9c)

Account Research Agent How-to

A step-by-step walkthrough of your first Account Research Agent report.

[Watch Video](https://youtu.be/Rpt-6wwmN9c)

[!\[Read a buyer's DISC profile and use it before the first call.\](https://i.ytimg.com/vi/len993RHfXQ/hqdefault.jpg)](https://youtu.be/len993RHfXQ)

Videos

### [How To Use People Intelligence For Personality Insights On Your Buyers](https://youtu.be/len993RHfXQ)

People Research Agent How-to

Read a buyer's DISC profile and use it before the first call.

[Watch Video](https://youtu.be/len993RHfXQ)

[!\[Write emails for the buyer, not the sender, using their personality.\](https://i.ytimg.com/vi/3SBseQj1u68/hqdefault.jpg)](https://youtu.be/3SBseQj1u68)

Videos

### [How To Use Humantic AI For Email Personalization](https://youtu.be/3SBseQj1u68)

HumanMail Agent How-to

Write emails for the buyer, not the sender, using their personality.

[Watch Video](https://youtu.be/3SBseQj1u68)

[!\[Get Buyer Intelligence inside your browser.\](https://i.ytimg.com/vi/V8bYia4jxug/hqdefault.jpg)](https://youtu.be/V8bYia4jxug)

Videos

### [How To Set Up The Humantic AI Chrome Extension In Under 60 Seconds](https://youtu.be/V8bYia4jxug)

Chrome Extension Setup

Get Buyer Intelligence inside your browser.

[Watch Video](https://youtu.be/V8bYia4jxug)

## E-Books and Guides

[!\[An Introduction to DISC Selling\](https://media.humantic.ai/img/An%20Introduction%20to%20DISC%20Selling.png)](https://media.humantic.ai/resources/Humantic%20AI%20-%20An%20Introductions%20to%20DISC%20Selling%20ebook.pdf)

Ebook

### [An Introduction to DISC Selling](https://media.humantic.ai/resources/Humantic%20AI%20-%20An%20Introductions%20to%20DISC%20Selling%20ebook.pdf)

DISC selling Personality in sales Ebook

A no-frills guide to understanding and leveraging personality types. Grab your copy, and start selling the way your buyers like to be sold to!\\n Also includes 7 actionable cheat-sheets.

Download

[!\[The Ultimate Guide to Cold Calling Success\](https://media.humantic.ai/img/cold_calling_thumbnail.webp)](https://media.humantic.ai/resources/Humantic%20AI%20-%20Cold%20Calling%20guide.pdf)

Ebook

### [The Ultimate Guide to Cold Calling Success](https://media.humantic.ai/resources/Humantic%20AI%20-%20Cold%20Calling%20guide.pdf)

Cold Calling Personalisation DISC Selling

Master the art of connecting, converting, and closing deals by cold calling your buyers exactly how they prefer it, using People Intelligence.

Download

[!\[DISC Selling Cheat Sheets to Elevate Every Step of Your Sales Process\](https://media.humantic.ai/img/Cheat%20Sheets%20thumbnail.png)](https://media.humantic.ai/resources/Humantic%20AI%20-%20DISC%20Cheatsheets.pdf)

Ebook

### [DISC Selling Cheat Sheets to Elevate Every Step of Your Sales Process](https://media.humantic.ai/resources/Humantic%20AI%20-%20DISC%20Cheatsheets.pdf)

DISC selling Personality in sales Cheat sheets

Use these 7 cheat sheets to drive better outcomes throughout the sales funnel.

Download

## Methodology Playbooks

## FAQs

- ### What results do Humantic AI customers report?
  Customers report a 109% average increase in pipeline, a 16.2% lift in closed revenue and 36% faster deal velocity. Read the stories behind the numbers on the [Case Studies tab](https://humantic.ai/library/case-studies).
- ### What is in the Humantic AI Library?
  The Library holds customer case studies and the Results Book, whitepapers such as *The Role and Impact of Personality in Sales*, product videos for Account Research Agent, People Research Agent and Kairos, and e-books and guides such as *An Introduction to DISC Selling*. Each type has its own page: [case studies](https://humantic.ai/library/case-studies), [guides](https://humantic.ai/library/ebooks-and-guides), [methodology playbooks](https://humantic.ai/library/methodology), [whitepapers](https://humantic.ai/library/whitepapers) and [videos](https://humantic.ai/library/videos).
- ### Which sales methodologies does the Library cover?
  The [Methodology tab](https://humantic.ai/library/methodology) is the home for selling-method playbooks. The [guides](https://humantic.ai/library/ebooks-and-guides) hold *An Introduction to DISC Selling*, and our methodology partnership with Sandler is on the [Sandler page](https://humantic.ai/sandler).
- ### How do I see Humantic AI on my own accounts?
  Watch the short product videos in the [Videos tab](https://humantic.ai/library/videos) (the 77-second tour of every launch, plus Introducing Visitor ID and Introducing Intent Intelligence), then [start a free trial](https://app.humantic.ai/?utm_source=website&utm_content=library-methodology#/account-intelligence) or [book a demo](https://humantic.ai/start/demo) to try it on the accounts you are selling to.

## Related pages

- [All 36](https://humantic.ai/library)
- [Featured 4](https://humantic.ai/library/featured)
- [Case Studies 11](https://humantic.ai/library/case-studies)
- [Whitepapers 2](https://humantic.ai/library/whitepapers)
- [Videos 20](https://humantic.ai/library/videos)
- [E-Books and Guides 3](https://humantic.ai/library/ebooks-and-guides)
- [Sandler page](https://humantic.ai/sandler)
