---
title: "Humantic AI for Pre-sales: Research in an Hour, Not Days"
description: "Best-in-class account and people research for pre-sales teams, kept current by Buyer Signals and turned around in an hour, not days."
url: https://humantic.ai/start/pre-sales
---

> Best-in-class account and people research for pre-sales teams, kept current by Buyer Signals and turned around in an hour, not days.

# Best-in-class research in minutes, not days.

Account and people research your team can trust, ready as a prep deck and kept fresh by Buyer Signals.

[Start free trial](https://app.humantic.ai/?utm_source=website&utm_content=start-pre-sales#/account-intelligence) [Book a demo](https://humantic.ai/start/demo)

Free for 7 days. No credit card. [Watch how it works (YouTube playlist, opens in a new tab)](https://www.youtube.com/playlist?list=PLuqhrHyvNhU5o0WukQKD5UULE8YsVY8fs)

Sample view with fictional people and companies. Your pipeline beside the Account Research Agent account report for Walmart: infographic, stakeholders, then Buyer Signals keep it current.

*Visual: A pipeline of 2 deals (Walmart, Business case; JPMorgan Chase, Discovery, new) beside a Walmart Account Intelligence report, updated now, with a 66 Moderate fit score, tabs Infographic, Stakeholders and Buyer Signals, retail, Arkansas, 40 open sales roles, a priority (ramp new sales hires faster), an initiative (opened a Denver office) and open roles rising from 12 in June to 40 in October. It also shows the committee (Mark Ellison, VP Finance, economic buyer; Dana Whitfield, VP Operations, champion; Lisa Morgan, Procurement, influencer), the news (Opened a Denver office, Oct 14) and buyer intent rising from 61 to 74, with Buyer Signals refreshing Monday, Wednesday and Friday.*

**Customers shown:** Mitel, Wipro, Indegene, Happiest Minds, Compass UOL, Expedient

- [Video](https://www.youtube.com/watch?v=l_Ws4e9cI7I)
- [Video](https://www.youtube.com/watch?v=ldP_MvAjIgM)

## Use Cases For Pre-sales

Research, RFPs and competitive positioning. Pick a job to see it done.

Account research Discovery People research Demo prep RFP response RFP Competitive intelligence Positioning

### Account research

The whole account before discovery: priorities, initiatives, tech stack and where your solution fits.

*Visual: An example 3-stop tour of Humantic AI for account research: Their priorities (Account Research Agent), then Their tech stack (Account Research Agent), then New activity after handover (Buyer Signals).*

[Open the full Walmart report (opens in a new tab)](https://app.humantic.ai/share/account-intelligence/75af070f09cc7a79831a95b7a10f87d6)

1. **Their priorities** Account Research Agent: Rated for fit with you
2. **Their tech stack** Account Research Agent: CRM, data and cloud tools
3. **New activity after handover** Buyer Signals: Interest jumped to 81

- [Account Research Agent](https://humantic.ai/account-research-agent) Priorities, initiatives, tech stack and hiring, in the web app or your AI assistant
- [Buyer Signals](https://humantic.ai/buyer-signals) Keeps the report current after you hand it over

### People research

The whole evaluation team, read before the demo: how each person decides and what they need to see.

*Visual: An example 3-stop tour of Humantic AI for people research: Who is evaluating (Account Research Agent), then How each one decides (People Research Agent), then What to show each one (People Research Agent).*

[Open the full Walmart report (opens in a new tab)](https://app.humantic.ai/share/account-intelligence/75af070f09cc7a79831a95b7a10f87d6)

1. **Who is evaluating** Account Research Agent: Their role and what they want
2. **How each one decides** People Research Agent: Stance and DISC type
3. **What to show each one** People Research Agent: Brian wants numbers and sources

- [People Research Agent](https://humantic.ai/people-research-agent) How each evaluator decides, and what they need to see
- [Account Research Agent](https://humantic.ai/account-research-agent) Who sits on the evaluation, and each buying role

### RFP response

The whole RFP, answered for this buyer, with their priorities and evaluators behind every response.

*Visual: An example 3-stop tour of Humantic AI for rfp response: What to answer to (Account Research Agent), then What to check first (Account Research Agent), then What each evaluator wants (People Research Agent).*

[Open the full Walmart report (opens in a new tab)](https://app.humantic.ai/share/account-intelligence/75af070f09cc7a79831a95b7a10f87d6)

1. **What to answer to** Account Research Agent: Their top priorities
2. **What to check first** Account Research Agent: Three questions to ask
3. **What each evaluator wants** People Research Agent: Brian wants proof and detail

- [Account Research Agent](https://humantic.ai/account-research-agent) The priorities and win themes behind every answer
- [People Research Agent](https://humantic.ai/people-research-agent) What each evaluator will score you on

### Competitive intelligence

The whole race from both sides: run the account as a competitor, then compare fit, priorities and talk tracks.

*Visual: An example 3-stop tour of Humantic AI for competitive intelligence: Run it as a competitor (Account Research Agent), then Compare priorities and fit (Account Research Agent), then Compare talk tracks (Account Research Agent).*

[Open the full Walmart report (opens in a new tab)](https://app.humantic.ai/share/account-intelligence/75af070f09cc7a79831a95b7a10f87d6)

1. **Run it as a competitor** Account Research Agent: Change the seller account
2. **Compare priorities and fit** Account Research Agent: Next to your own report
3. **Compare talk tracks** Account Research Agent: See which lands better

- [Account Research Agent](https://humantic.ai/account-research-agent) The same report with a competitor as the seller: fit, priorities and talk tracks
- [Buyer Signals](https://humantic.ai/buyer-signals) Competitor activity at the account, as it happens

[Start free trial](https://app.humantic.ai/?utm_source=website&utm_content=start-pre-sales#/account-intelligence)

## What You Get With Humantic AI, And Nowhere Else

Research your sales team can trust, turned around in an hour.

1. ### Research In An Hour, Not Days
   Account and people research, ready as a prep deck for your sales team the same morning
2. ### A Proprietary Model
   Personality reads at 87%+ accuracy, where general LLMs stay at 65 to 70%, so every stakeholder brief holds up
3. ### Harnesses Built For Selling
   Account and people research shaped by how deals are won, not a generic web summary
4. ### Research That Stays Alive
   Buyer Signals keep every report current after you hand it over, so nothing goes stale

## What Customers Say

> “…*better understand the folks* I am about to interact with.”

**Tom Slocum** Founder and Sales Consultant

Read the full quote Show the short version [Watch the video story](https://www.youtube.com/watch?v=ioc5nd-emA0)

> “Ability to use the tool in ‘*the flow of work*’…”

**Keith Barber** Vice President

![Sandler](https://humantic.ai/v2/shared/logos/sandler.svg)

Read the full quote Show the short version [Watch the video story](https://www.youtube.com/watch?v=jbIOZgIvQdk)

> “…who their competition is. And those become *our next prospects*.”

**Scott Bliss** President, Sandler franchise

![Sandler](https://humantic.ai/v2/shared/logos/sandler.svg)

Read the full quote Show the short version [Watch the video story](https://www.youtube.com/watch?v=Of5MNh0oNXM)

## Right Where You Work

Research in the web app, your AI assistant or the browser, then hand it over as a deck.

- ### Web app
  Your home base for every account and buyer.
  [app.humantic.ai](https://app.humantic.ai/)
- ### AI assistants
  Use it in your favorite LLM.
  **Customers shown:** Install: ChatGPT, Install: Claude, Install: Gemini, Install: Copilot
  [ChatGPT](https://chatgpt.com/plugins/plugin_asdk_app_6a69afebc7dc81919260c3ae00281a54) [Claude](https://mcp.humantic.ai/#quickstart) [Gemini](https://humantic.ai/surfaces#mcp) [Copilot](https://marketplace.microsoft.com/en-us/product/wa200012470)
- ### Browser extensions
  Get it right where you are: LinkedIn, your CRM, your inbox.
  **Customers shown:** Install: Chrome, Install: Firefox, Install: Edge
  [Chrome](https://chromewebstore.google.com/detail/humantic-ai/iklikkgplppchknjhfkmkjnnopomaifc) [Firefox](https://addons.mozilla.org/en-US/firefox/addon/humantic-ai/) [Edge](https://chromewebstore.google.com/detail/humantic-ai/iklikkgplppchknjhfkmkjnnopomaifc)

\* Click or tap a logo to install or connect it.

## FAQs

- ### What is Buyer Intelligence?
  Everything a sales team knows about a buyer: what the account needs and how each person on the buying committee decides. [Read the full definition](https://humantic.ai/buyer-intelligence).
- ### How does Humantic AI help Pre-sales Teams?
  Humantic AI helps Pre-sales Teams research accounts and people in an hour, not days, and keep every report current with Buyer Signals, with Account Research Agent, People Research Agent and Buyer Signals. Pick another role at the top of this page to see the products, the workflow and the use cases that fit it.
- ### Which products does Humantic AI include?
  3 agents, Account Research Agent (Account Intelligence), People Research Agent (People Intelligence) and HumanMail Agent, plus Visitor ID (Visitor Intelligence), Intent Scoring (Intent Intelligence), Buyer Signals, Data Streams and Context Enrich. Kairos, the activation engine, puts them inside the tools your team already uses.
- ### Where does Humantic AI work?
  In the web app, the Chrome, Firefox and Edge extensions, the Outlook desktop app, LLM plugins for ChatGPT and Microsoft Copilot, Claude and Gemini through MCP, the API and the MCP server at mcp.humantic.ai.
- ### How long does Humantic AI take to set up?
  Basic setup, the browser extension and dashboard, takes about 2 minutes. Enterprise rollouts with CRM integration, SSO and role mapping usually take a few hours to a few days, about 5 working days on average.
- ### What results do Humantic AI customers report?
  Customers report a 109% increase in pipeline, a 16.2% lift in closed revenue and 36% faster deal velocity. [Read the customer case studies](https://humantic.ai/library/case-studies).

## Pick Your Role and Start in Minutes

### Want to try it yourself?

What the trial includes

- All key features of People Research Agent, Account Research Agent and Visitor ID
- The web app, browser extensions and MCP
- 7-day free trial, no card; or 21 days with a card

### Want someone to show you?

15-minute demo

- All 8 products, in one walkthrough
- Shown on your own accounts

[Book a demo](https://humantic.ai/start/demo)

### Want to look around first?

See how Buyer Intelligence works

- **4** types of Intelligence
- **3** surfaces: app, API and MCP
- **8** products, one buyer record

[See how it works](https://humantic.ai/buyer-intelligence)

- Gartner Cool Vendor
- G2 Top 100, 2025
- Taught at Indiana Kelley
- SOC 2 Type 2
- GDPR compliant

Built for the security review: what your team adds, from CRM records to notes, stays inside your workspace. [Visit the Trust Center](https://humantic.ai/trust)

## Related pages

- [Account Research Agent](https://humantic.ai/account-research-agent)
- [Buyer Signals](https://humantic.ai/buyer-signals)
- [People Research Agent](https://humantic.ai/people-research-agent)
- [Gemini](https://humantic.ai/surfaces)
- [Read the full definition](https://humantic.ai/buyer-intelligence)
- [Read the customer case studies](https://humantic.ai/library/case-studies)
- [Visit the Trust Center](https://humantic.ai/trust)
